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Major Companies Driving Cryptocurrency Adoption: A Look at BlackRock, Visa, Mastercard, and More

According to a well-known cryptocurrency blogger, trader, and analyst, there has never been a better time to hold onto digital assets for the long haul due to the increasing number of companies entering the market.

Lark Davis has compiled a list of major companies that are driving the adoption of digital assets worldwide.

BlackRock, which manages a whopping $10 trillion in assets, tops the list. In collaboration with US-based crypto exchange Coinbase, BlackRock launched a Bitcoin spot investment fund last August.

Mastercard, the second-largest payment system, has joined forces with the Immersve payment protocol to introduce payments in Web3.

Visa, another payment behemoth, is working with WirexApp to issue cryptocurrency cards to customers in the United States, promoting the product in the Asia-Pacific region and the United Kingdom.

The card is expected to be available in over 40 countries.

Meta, which chose the Polygon blockchain to launch non-fungible tokens (NFTs) on Instagram, has also been used by Nike and Starbucks to release collectible tokens.

Additionally, Amazon, Microsoft, and TencentGlobal have partnered with cryptocurrency projects to develop the metaverse and Web3.

Davis believes that the adoption of cryptocurrencies at the corporate level is becoming increasingly important and that some major players are already taking significant steps towards this.

Despite the bearish trend, Davis believes that what follows the Bitcoin halving in 2024 will amaze people.

 

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“In the beginning of the year, a prediction was made by a cryptocurrency expert suggesting that Ethereum had the potential to surpass Bitcoin as the total number of Ethereum holders surged significantly over the previous year.”