Warner Music Group expands Web3 footprint and launches LGND Music platform backed by Polygon. Non-fungible tokens are gaining popularity in the music industry: even giants like Sony Entertainment support NFTs. But Warner Music Group went further.. The company recently announced the launch of the LGND Music platform, where users can buy tracks from their favorite artists and make collections from them. Rolling out in Jan 2023, LGND Music will be collaborating w/ the world's leading dance record label, @SpinninRecords 🕺Web3 has the power to transform the music industry for both artists and fans 🎤🤝🧵[5/6]— LGND Music (@ Lgnd_Music) December 6, 2022 Warner Music is not new to Web3 LGND's launch is not Warner Music's first foray into the Web3 space. The company entered into a strategic partnership with The Sandbox earlier this year, and in June it invested in the Authentic Artists platform, which supports artists across the metaverse.. And in September, she began to cooperate with the largest NFT marketplace OpenSea. The partnership with Polygon could be the very thing that will force other music companies to take a step towards Web3. “Web3 technologies have the potential to change the music industry for both artists and listeners.. Polygon is proud to support an initiative that will transform the way music is owned and usher in an exciting milestone for the entire music industry,” said Polygon Studios CEO Ryan Wyatt. See also: Winamp media player adds NFT support What awaits LGND Music users According to Warner Music representatives, LGND will have an intuitive interface and will suit even those who have never dealt with cryptocurrencies. The platform will allow listeners to buy tracks in the form of NFTs, and WMG artists to release exclusive releases and collections especially for its users.. LGND has already attracted some big names. At the moment, it is known that Spinnin' Records, one of the leading dance music labels, which releases David Guetta and Tiesto, will join the site. Rolling out in Jan 2023, LGND Music will be collaborating w/ the world's leading dance record label, @SpinninRecords 🕺Web3 has the power to transform the music industry for both artists and fans 🎤🤝🧵[5/6]— LGND Music (@ Lgnd_Music) December 6, 2022 Read the latest cryptocurrency news on the BeInCrypto portal and join the discussion on our Telegram channel Disclaimer All information contained on our website is published on the principles of good faith and objectivity, as well as for informational purposes only. The reader is solely responsible for any actions taken by him on the basis of information received on our website.