- Apple is actively seeking partnerships to develop an AI service specifically for the iOS operating system, according to recent reports.
- The company is currently in talks with OpenAI and Google Corporation, aiming to close the AI gap between themselves and Microsoft.
- Apple is particularly interested in integrating AI technologies into its main product, the iPhone, and is looking to include AI features in future updates, potentially starting with iOS 18.
Apple’s efforts to improve its AI services have gained momentum, with negotiations intensifying between the tech giant and OpenAI. Bloomberg reports that Apple hopes to leverage the expertise of ChatGPT chatbot developers to enhance the capabilities of the iOS operating system.
The integration of AI functionalities into Apple’s ecosystem is becoming a key priority for the company, as it seeks to compete with Microsoft in the field. Apple’s main focus is on optimizing AI services for the iPhone, with the potential for significant advancements in upcoming iOS updates.
Unnamed sources suggest that Apple had previously attempted to establish a collaboration with OpenAI this year, though those negotiations did not progress. Nevertheless, Apple has revived discussions, recognizing the urgent need to overcome its AI lag behind Microsoft.
Aside from OpenAI, Apple is also looking into potential collaborations with Google, particularly in the realm of cloud technologies. The companies are exploring the possibility of incorporating Google’s Gemini chatbot into Apple products.
Reportedly, Apple has not yet made a final decision on its AI services strategy. The company may choose to work with a single AI-based product supplier or even adopt a hybrid approach, incorporating multiple solutions throughout its ecosystem.
Earlier, we reported on the potential partnership between Worldcoin, OpenAI, and PayPal, highlighting the growing interest in uniting forces between AI developers and companies.