Theta Labs and NHL’s Vegas Golden Knights partner on NFT fan experiences

Theta Labs, a blockchain and Web3 project, has partnered with the NHL’s Vegas Golden Knights to introduce new NFT-based fan experiences. The partnership aims to offer unique experiences to fans and broaden the team’s reach while transforming the fan interaction and monetization in the sports industry. As part of the collaboration, the Vegas Golden Knights will launch a series of NFTs on the ThetaDrop NFT marketplace. Fans will have the opportunity to claim these NFTs online and in-person during certain home games, unlocking access to game tickets, autographed memorabilia, VIP moments, and even a private viewing lounge on the Las Vegas Strip. The partnership is expected to captivate the Golden Knights’ fan base and revolutionize the sports industry’s monetization methods. Theta Labs, known for its collaboration with companies like Samsung, Fuse Media, and Google Cloud, is currently one of the top 75 crypto projects. Their THETA token has a market cap of $1.08 billion and has experienced a 3.5% increase in the past 24 hours, outperforming the overall crypto market.