The Williams Racing team’s vehicles now showcase a distinctive design, thanks to US-based cryptocurrency exchange Kraken.
Instead of their traditional livery, the cars now bear a unique message that reads “Peer-to-Peer Electronic Cash System,” taken from the Bitcoin White Paper.
On March 31, Kraken unveiled its sea monster logo, along with text from Satoshi Nakamoto’s whitepaper, which was originally published in 2008.
As a proud sponsor of the Williams Racing team, Kraken’s tweet proclaimed that the White Paper of Bitcoin was now on Formula 1 cars, proving that bitcoin can be fast!
The Australian Grand Prix on April 2 marked the first stage of the race where the new logo was on display.
Kraken announced its partnership with the Williams team as a sponsor on March 28, making it the first-ever collaboration between a Formula 1 team and a cryptocurrency company since the mass termination of similar contracts in late 2022 due to FTX’s collapse and difficulties in the cryptocurrency market.