eBay Rejects GameStop’s $56 Billion Bid, Putting GME’s Bitcoin Treasury Back in Focus
eBay’s board said no to GameStop’s $56 billion takeover on Tuesday, and the conversation snapped right back to GameStop’s $368 million in bitcoin. Reuters reported the board called the half-cash, half-stock proposal “neither credible nor attractive.” Cold. The $20 billion debt portion was hanging on an investment-grade rating that Moody’s had already flagged as wobbly. So GameStop’s 4,709 BTC pile now reads differently. Not as a fun treasury experiment. More like the one discretionary chip Ryan Cohen may have to defend, restructure, or quietly liquidate.

The bid was aggressive by almost any M&A standard I can think of. GameStop floated $9.4 billion in cash and liquid investments, plus up to $20 billion of debt financing from TD Bank, at $125 per share. Reuters says eBay’s board pointed at the financing as shaky and argued the company is fine on its own. The market had already smelled it. eBay traded near $107 before Tuesday’s bell, down roughly 1% and miles under the offer price. GameStop slid 4%. Here’s the tell: when the bidder’s stock falls harder than the target’s after a rejection, you know who the market thought was more desperate.
This kicks GameStop’s bitcoin position back to the center of its capital story, which CoinDesk flagged a few weeks ago. GameStop holds roughly $368 million of bitcoin exposure through a covered-call options structure. A March filing showed it moved nearly all 4,709 BTC over to Coinbase Prime, turning the position into a receivable instead of directly held coins. Why does this matter? Because a receivable through Coinbase Prime is faster to monetize than self-custodied BTC sitting in cold storage. My take: that single accounting detail is doing more work here than the headline number. It also means GME shareholders don’t own bitcoin the way Strategy investors do. Not really.
GameStop’s allocation was supposed to be a flag-planting moment for the whole corporate treasury thesis in 2025. The company joined the corporate bitcoin club under Cohen, copying the same playbook Michael Saylor turned into balance-sheet scripture at Strategy. Most corporate-bitcoin commentary treats that move as one clean category. That’s only half right. The covered-call wrapper made GME’s version weirder, more yield-hungry than pure HODL, but it still counted as a corporate adoption datapoint while the trend was hot. If Cohen now has to liquidate or restructure that position to keep a bid alive, the signal to other CFOs is ugly. The bitcoin allocation is the first thing that goes when management wants deal capital. That contradicts the “permanent reserve” pitch the whole corporate treasury thesis is built on.
The credit picture makes it worse. Moody’s said the deal would be credit negative for eBay, and TD Bank’s $20 billion debt commitment is conditional on the combined company keeping its investment-grade rating. Raise the offer or go hostile and the math gets uglier fast. Is this just ratings-agency housekeeping? No. In that scenario, a $368 million BTC position on the balance sheet stops being a flex. It becomes a flag for ratings agencies running pro-forma leverage models. I’ll be honest: Cohen’s line that the eBay deal was “way more compelling than bitcoin” now looks less like swagger and more like a stress test. That’s the kind of quote that ages into either foreshadowing or a mistake, depending entirely on what he does this month.
Pushback was already public before the rejection landed. Michael Burry, of The Big Short fame, dumped his GameStop stake after the offer dropped and warned that absorbing eBay would bury GameStop in debt and dilute shareholders. Selling the BTC won’t fund the deal on its own. $368 million doesn’t move a $56 billion needle. Still, it is one of the few discretionary assets Cohen can point to when he tries to sell investors on the idea that this bid is real. Counter to the usual advice, the problem is not that bitcoin is too volatile to matter. The problem is that it is liquid enough to become tempting. The rejection just turned that awkwardness into a public problem.
What this means
For crypto markets, the impact here is narrative, not flow. GME isn’t big enough as a corporate BTC holder to move spot prices if it unwinds. But the symbolism cuts. The corporate bitcoin treasury story, pushed by Strategy, echoed by Metaplanet, and validated by GameStop’s addition, depends on the assumption that public-company management treats BTC as long-duration reserve, not a swing asset. If Cohen does a forced or even strategic unwind, that assumption cracks. We saw this same investor reflex in prior treasury debates: once an asset becomes “available liquidity,” it stops feeling sacred. Skeptics get a clean case study for the next earnings cycle when CFOs are deciding whether to put BTC on the balance sheet.
I’m watching three things over the next few weeks. First, what GameStop actually does within the week: walk away, raise the bid, or go hostile, plus any 8-K language touching the bitcoin position or the Coinbase Prime receivable. Second, COIN as the indirect read. Coinbase Prime sits on the custody side of GameStop’s exposure, so any forced liquidation or restructuring runs through that desk. Third, how BTC behaves on equity-stress days from here. Yes, this sounds like reading too much into a $368 million position inside a $56 billion drama. Bear with me. The actual trade isn’t the $368 million. It’s whether the next public-company CFO still wants to sign off on a bitcoin allocation when this is the headline that pops up the moment a deal goes sideways.
